New: Growth Design Templates

The CRO Agency for 2M ARR Self-Serve Startups.

The Growth Design Extension That Joins Fast Growing Teams. Lift Paying Users by 20% in 90 Days through Behavioral Analysis, Growth Design, and 24 Hour Delivery.

ZooPark logo
Social Champ logo
LLMrefs logo
ClearCue logo
SparkUp logo
BrewBrand logo

172 PLG journeys audited

We Map Every Drop-Off in Your Funnel.

We audit your full PLG funnel — from first visit to trial-to-paid — and identify every friction point costing you ARR. You get a prioritized revamp blueprint tied to revenue impact, not a slide deck.

Free Activation Revamp

High drop-off at CTA

Landing Page

Form friction detected

Trial Sign-up

Aha Moment missed

Onboarding Step 1

Low activation rate

Dashboard

Diagnose

We run behavioral SQL analysis on your journey and screens to power our behavioral User-Focused redesigns.

Redesign

We redesign the highest-leverage screens and journeys, targeting the Aha Moment behavior the data identified.

Ship

We ship a production-ready coded A/B test with feature flag in 24 hours. No dev queue, no backlog, no waiting.

Behavioral SQL Analysis

We Find the ‘Why’ Behind Every Drop-Off.

We query your product data to validate every hypothesis before a single pixel moves. Each experiment is backed by a specific behavioral pattern — not a hunch. No in-house analyst required.

Free Activation Revamp

Trial-to-Paid Drop-Off

Where are users dropping between trial start and first upgrade?

View Behavior Insights

Aha Moment Reach Rate

What % of signups complete the Aha Moment action within 7 days?

View Behavior Insights

ICP Segment Conversion

Which ICP segment converts at the highest rate — and why?

View Behavior Insights

16 Feb, 2026

HeyReach

HeyReach logo

I have 0 doubt that anyone who hires Radu will see a big ROI. If your numbers are not where they should be, Radu is the person to diagnose and improve your UX/UI And PLG Activations.

Ilija Stojkovski

Chief Revenue Officer

Ilija Stojkovski

1 Jan, 2030

ClearCue

ClearCue logo

Radu did a journey teardown of our onboarding and activation flow. The full UX, identified the 'Aha!' moment, and pointed out friction I'd stopped noticing.

Martin Markov

Co-Founder & CEO

Martin Markov

5,224 PLG screens analyzed

Journey Redesigns That Target the Right Behavior.

From full onboarding overhauls to single-screen A/B variants — every redesign targets the behavioral gap the data exposed. High fidelity, production-ready, aimed at the Aha Moment.

Free Activation Revamp

Aha Moment

Foundation

Fix tracking. Map your Aha Moment per ICP. Lock your conversion baseline. Delivered in 5 days.

Analyze

Weekly SQL analysis surfaces the behavioral patterns behind every drop-off. Each insight becomes the next sprint hypothesis.

Ship

Approved hypothesis → production-ready coded A/B test with feature flag. Live in 24 hours. No dev queue.

Compound

Wins compound. Every experiment result feeds the next hypothesis. The system gets sharper every sprint.

24hr Design-to-Code Pipeline

Hypothesis to Live Experiment in 24 Hours.

Approved hypothesis → wireframe → AI-assisted build → production-ready coded A/B test with feature flag. Your dev team needs less than 2 hours per experiment. No backlog, ever.

Free activation Revamp

Hypothesis0h
Wireframe4h
AI Build12h
Feature Flag20h
Live24h

AI-Powered Delivery

AI at Every Step of the Pipeline.

Claude Code and AI agents run the 24-hour pipeline — from SQL hypothesis generation to coded experiment. This is how one operator delivers at the speed and output of a 10-person agency.

Free Activation Revamp

PH
PostHog SQLBehavioral analysis
CC
Claude CodeExperiment builder
CR
CursorUI code generation
Vercel DeployLive in production

My SaaS brings in signups/mo and activates % of users - generating $ MRR.

Activation lift+%absolute

Crunched Numbers

+$37,500

Extra Activated Users

+500

User Revenue

$75

Current MRR

$75k

New MRR

$112.5k

Annual uplift

+$450,000

One system. Three ways to get in.

172 Journey Revamps

5,224 Screens Audited

26 Happy Clients

Leo Wendler
James Berry
Martin Markov
Ilija Stojkovski
Anusha Malla
+15

But, What the FAQ is going on?

These are questions - from real people, that come up quite often in our calls.

ActivationLed

The Growth Design UXO Agency helping 3,000 signups /mo B2B SaaS grow by 20% in 90 days.