Activate, Delight, & Build Habit Loops.

Growth Design Agency helping EU B2B Product-Led SaaS lift activation's by +23% — without slowed dev flow, or unsuccessful Split Tests.

Start For FREE.

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Problems_

70% of users f**k off right after signup.

We turn signups into 'Aha!' Moments

Spot Your Top 5 Growth Blockers With a FREE Onboarding Audit.

Apply for a FREE Activation Audit

8/20 spots left in July

How it Works_

We make it
super easy.

Working with us is like having an activation growth taskforce of a Data Scientist, PLG Advisor, & Behavioral Designer in-house. Always ready to go.

Card Sprint

2 Week Sprint Blueprint

The foundational rebirth of your Business. Strategize, Audit, Align, and Prioritize the Taskforce Efforts.

Redesign & Rebuild System

Hypothesis. Placed Bet.

Behavior-Driven Redesigns that align the users JTBD with the business objective = uplift

Growth Roadmap Blueprint

Growth Roadmap Blueprint

One Centralized Growth Board With Prioritized A/B tests to-be-launched - and impacted users.

+50 UX teardowns

14 Days Trial

Start For Free_

Private client work,
now public & free.

Working with us is like having an activation growth taskforce of a Data Scientist, PLG Advisor, & Behavioral Designer in-house. Always ready to go.

+1,000 Downloads

Rated 5/5 by 100 Founders

Deliverables & Capabilities_

DWY growth model,
To lift activation's.

Working with us is like having an activation growth taskforce of a Data Scientist, PLG Advisor, & Behavioral Designer in-house. Always ready to go.

Strategy & Behavioral Alignment

Product-Led Strategy

Meet your handpicked team of experts led by your dedicated Project Manager

User Onboarding Audit

User Onboarding Audit

Meet your handpicked team of experts led by your dedicated Project Manager

Growth Roadmap Blueprint

Custom Growth Roadmap

One Centralized Growth Board With Prioritized A/B tests to-be-launched - and impacted users.

Data Analytics System

Data Analytics System

Meet your handpicked team of experts led by your dedicated Project Manager

Hi-Fi Psychology Redesigns

Hi-Fi Psychology Redesigns

Meet your handpicked team of experts led by your dedicated Project Manager

Segmented ICP Journeys

Segmented ICP Journeys

Meet your handpicked team of experts led by your dedicated Project Manager

Finance & Billing System

Increased RPE Profitablity.

Meet your handpicked team of experts led by your dedicated Project Manager

Retention & Engagement System

Increased Product Usage

Meet your handpicked team of experts led by your dedicated Project Manager

Acquisition & Growth System

Boost Signup Conversions

Meet your handpicked team of experts led by your dedicated Project Manager

Testimonials_

What Founders say about ActivationLed.

See what our customers have to say about us.

This guy is the Gen Z UX Activation Genius Few Founders Know About. For Now
Nick Tomic
Nick Tomic
Founder @ Face2Face
I've worked with Radu on 2 projects so far. Hes a user-centric person with a high empathy, and simply 'knows' how to convince users to do what you want.
Jack Newenham
Jack Newenham
CMO @ BrioHR
You’re a hard to find person. I rarely see someone who understands user behavior & psychology as you do. You're a natural.
Michael Reimer
Michael Reimer
Fractional Design Lead @ SalonScale
Setting up everything from the ground up is a really hard, and time consuming process. What you pay for will save your time for sure.
Paula Cionca
Paula Cionca
Founder @ Genezio
This guy is the Gen Z UX Activation Genius Few Founders Know About. For Now
Nick Tomic
Nick Tomic
Founder @ Face2Face
I've worked with Radu on 2 projects so far. Hes a user-centric person with a high empathy, and simply 'knows' how to convince users to do what you want.
Jack Newenham
Jack Newenham
CMO @ BrioHR
You’re a hard to find person. I rarely see someone who understands user behavior & psychology as you do. You're a natural.
Michael Reimer
Michael Reimer
Fractional Design Lead @ SalonScale
Setting up everything from the ground up is a really hard, and time consuming process. What you pay for will save your time for sure.
Paula Cionca
Paula Cionca
Founder @ Genezio

FAQ_

Frequently Asked Questions

  • Absolutely. We offer a 14-day dry run window — if you’re not seeing the clarity or direction you expected, we’ll refund your implementation fee, no questions asked. Just drop us an email.
  • In situations like these, we tend to look at the activation rate before the major workflow updates. That is our partnership starting point, with a ~4% margin.
  • That’s exactly the kind of challenge we solve. If you have multiple ICPs or use cases, we help identify and validate distinct “Aha!” moments for each segment — using data, heuristics, and qualitative patterns.
  • We partner for a full year. If you decide to cancel after 6 months, you'll be responsible for a 50% cancellation fee on the remaining contract value. This helps us protect the planning and resources we invest into your success.
  • We work with your existing dev/design resources — or even run the test variants ourselves using lightweight scripts or no-code tools. You’ll get results without interrupting your roadmap.
  • Most clients see activation lifts and conversion improvements within the first 3–4 weeks of implementation. We structure experiments to deliver ROI fast — and back it with a performance guarantee.
  • Using analytics is a good start, but most setups are generic. We audit, reconfigure, and layer intent mapping on top to actually uncover what makes users buy — not just click around.