+2K Signups /mo PLG SaaS

FREE 0 BS 'Aha!' Moment Challenge.

Deposit €2,100 and win your money back. In 10 business days, we'll identify, track, and validate the activation event that actually drives retention.

Win your €2,100 back

100% Satisfaction Guarantee

3 ICP-Segmented Aha Moments

Deposit 2,100€ to Start
LocationScout
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SalonScale
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Elli App
The Hosteller
SiteLifter
Carrots & Cake
iPensii
Zoo Consulting
PagePilot
Procesio
Attribution
Frankly
BearConnect
Otterly AI
LayerPath
Jamie AI
Face 2 Face
MailModo
HeyReach
Replyke
PassionFruit
ColdMessage
DynamicMockups
LocationScout
Genezio
ReelCraft
SalonScale
SociaLeads
Elli App
The Hosteller
SiteLifter
Carrots & Cake
iPensii
Zoo Consulting
PagePilot
Procesio
Attribution
Frankly
BearConnect
Otterly AI
LayerPath
Jamie AI
Face 2 Face
MailModo
HeyReach
Replyke
PassionFruit
ColdMessage
DynamicMockups
LocationScout
Genezio
ReelCraft
SalonScale
SociaLeads
Elli App
The Hosteller
SiteLifter
Carrots & Cake
iPensii
Zoo Consulting
PagePilot
Procesio
Attribution
Frankly
BearConnect
Otterly AI
LayerPath
Jamie AI
Face 2 Face
MailModo
HeyReach
Replyke
PassionFruit
ColdMessage
DynamicMockups
LocationScout
Genezio
ReelCraft
SalonScale
SociaLeads
Elli App
The Hosteller
SiteLifter
Carrots & Cake
iPensii
Zoo Consulting
PagePilot
Procesio
Attribution
Frankly
BearConnect
Otterly AI
LayerPath
Jamie AI
Face 2 Face
MailModo
HeyReach
Replyke
PassionFruit
ColdMessage
DynamicMockups
LocationScout
Genezio
ReelCraft
SalonScale
SociaLeads
Elli App
The Hosteller
SiteLifter
Carrots & Cake
iPensii
Zoo Consulting
PagePilot
Procesio
Attribution
Frankly
BearConnect
Otterly AI
LayerPath
Jamie AI
Face 2 Face
MailModo
HeyReach
Replyke
PassionFruit
ColdMessage
DynamicMockups
I analyzed 172 journeys.

The 'Aha!' Moment you tracked for the last 6M is the wrong one.

You confuse your North Star, Milestones, and Core Product Feature with the actual Activation Moment. Don't use your Gut. Use Data.

Our new users who activate dont stick longer and rarely upgrade at 1%.

The A/B tests launched lifted the "Activation" Event but the retention remained the same

We launched a new onboarding journey and onboarding completions increased, but our retention decreased.

Radu did a journey teardown of Clearcue's onboarding and activation flow. He mapped out the full UX, identified where the 'Aha!' moment should land, and pointed out friction I'd stopped noticing. Practical, specific advice- worth doing if you're refining your product experience.

Martin Markov

Co-Founder, ClearCue

The FEBA Framework

From Guesswork to Growth Engine.

We don't just hand you a metric. We guide you through a proven process to uncover the activation behavior that actually predicts retention in your product.

Done-with-you methodology
Daily async feedback
Two live calls included

PLG Strategy & ICP

We align on goals, review your current tracking setup, and I explain the methodology you'll follow.

Brainstorm Product Events

You'll identify 30-50 key events users perform in your product. I provide feedback and guidance on what to include.

Group Events into Buckets

We cluster related events into 5-10 behavior groups that represent meaningful user actions.

Compare & Analyze

Compare each event group against your retention data to find which behaviors predict long-term success.

Final Reveal Call

I present your real Aha Moment — the metric your entire funnel should optimize for.

This challenge is for you if...

PLG or Hybrid B2B SaaS

Your GTM relies on product-led growth or a hybrid model.

+2,000 Signups/Month

You have enough traffic to generate statistically meaningful data.

Analytics Tool Installed

You have Mixpanel, Amplitude, PostHog, etc. with basic tracking.

This challenge is not for you if...

Sales-Led or Enterprise-Only

Your GTM is fully sales-driven with no self-serve component.

Less Than 2,000 Signups/Month

Not enough data to find statistically significant patterns.

No Analytics Tool

We need user event data to analyze. No tracking = no insights.

The deal.

Deposit €2,100. Get it all back.

This isn't a fee. It's a commitment device. Complete the challenge, and your deposit is fully refunded.

Finding your 'Aha!' Moment is valuable if you actually do the work. The deposit ensures you show up.

Get your €2,100 back by completing:

Attend the Kick-Off Workshop
List 30+ key product events
Group events into 5-10 behavior buckets
Compare event groups with retention rate
Attend the Final Aha Moment Reveal Call

That's it. Do the work, show up, and get your money back.

FAQ

Common Questions

Ready to find your Real Aha Moment?

Stop optimizing for the wrong metric. In 10 days, you'll have the clarity you need to scale with confidence.

100% Refundable

Complete tasks = Get €2,100 back

10 Business Days

From kick-off to reveal

Start the 10-Day Challenge
ActivationLed

The Growth Design UXO Agency helping 3,000 signups /mo B2B SaaS grow by 20% in 90 days.